If you are considering beauty of joseon skincare, you have probably seen the brand’s lightweight formulas, traditional Korean-inspired ingredients and popular sunscreen all over social media. But which products are actually worth trying, and how should you build a routine around them? This Beauty of Joseon review looks at the brand’s best-known products, their key ingredients, who they may suit and what results you can realistically expect.
Beauty of Joseon has built its skincare range around a combination of modern cosmetic ingredients and ingredients traditionally associated with Korean beauty. Rather than relying on a single hero product, the range covers cleansing, toning, serums, moisturising and sun protection. That makes it possible to create a simple routine without buying every product in the collection.
What Is Beauty of Joseon?
Beauty of Joseon is a Korean skincare brand known for combining traditional Korean-inspired ingredients with contemporary skincare formulations. The range includes products featuring ingredients such as ginseng, rice, green tea, propolis, niacinamide and retinal.
The brand’s approach is particularly appealing if you prefer skincare that focuses on hydration, skin comfort, glow and maintaining a healthy-looking skin barrier. Many of its products also have relatively lightweight textures, making them easy to layer within a daily routine.
However, no skincare brand is automatically suitable for everyone. Skin type, existing products, sensitivity and the specific concern you want to address should all influence which Beauty of Joseon products you choose.
Beauty of Joseon Best Products Worth Considering
The best Beauty of Joseon products depend on your skin goals. Someone looking for daily UV protection will have different priorities from someone trying to improve the appearance of dry skin, uneven tone or fine lines.
Relief Sun: Rice + Niacinamide
Relief Sun is arguably the product most closely associated with the brand. It is an SPF50+ PA++++ sunscreen containing rice extract and niacinamide. The official UK store describes it as a lightweight, moisturising formula designed to provide daily UV protection while leaving a dewy-looking finish.
Rice extract is included for its moisturising properties, while niacinamide is used to support the skin barrier and help balance and soothe the skin. The current formula is also listed by the brand as fragrance-free, alcohol-free and non-comedogenic.
For people who dislike heavy sunscreen textures, this is one of the most interesting products in the range. It is designed to layer comfortably and can work particularly well as the final step of a morning skincare routine.
If sun protection is your main concern, you can also explore the wider Beauty of Joseon sunscreen range before choosing between the different SPF options.
Glow Serum: Propolis + Niacinamide
The Glow Serum is aimed at people who want smoother-looking, more radiant skin. Its formula contains 60% propolis extract and 2% niacinamide, alongside BHA and other supporting ingredients.
According to the brand, propolis helps soothe and nourish the skin, while niacinamide helps support an even-looking complexion and the skin barrier. The inclusion of BHA also makes this serum particularly relevant to people concerned about skin texture and the appearance of pores.
Because it contains an exfoliating ingredient, however, it is sensible to introduce it gradually if your skin is sensitive or if you already use other exfoliating products.
Dynasty Cream
Dynasty Cream is the brand’s richer moisturising option and is designed around nourishing and hydrating the skin. It can be particularly appealing when your routine contains active ingredients and you want a comfortable moisturiser to support the skin afterwards.
The cream contains ingredients associated with hydration and nourishment, making it a useful option for people who prefer a more substantial moisturiser rather than a very lightweight gel texture.
If moisturising is your main priority, our dedicated Beauty of Joseon Dynasty Cream review goes deeper into its ingredients, texture and expected results.
Ginseng Essence Water
Ginseng is one of the ingredients most strongly associated with Beauty of Joseon. The brand uses ginseng across several formulas, including its essence products and other skincare designed around hydration and skin conditioning.
An essence can be useful if you enjoy adding a lightweight hydrating layer between cleansing and serums. However, it is not an essential step for everyone. A simple routine can still be effective without using every category of skincare product.
Revive Eye Serum: Ginseng + Retinal
The Revive Eye Serum combines ginseng with retinal and is designed specifically for the delicate eye area. Retinal is a vitamin A derivative commonly used in skincare routines focused on the appearance of fine lines and uneven texture.
This product is best considered separately from the brand’s basic hydrating products because active ingredients require more careful introduction. If you are specifically interested in the eye product, read our Beauty of Joseon eye cream review for a closer look at the formula and how it fits into a skincare routine.
Beauty of Joseon Skin Care: Which Ingredients Stand Out?
One reason the brand has attracted so much attention is its combination of familiar modern skincare ingredients with traditional botanical ingredients.
Ginseng
Ginseng is a recurring ingredient throughout the range. It is valued in skincare formulations for its conditioning and antioxidant properties and is often associated with routines focused on maintaining hydrated, healthy-looking skin.
Rice
Rice extract appears in several Beauty of Joseon formulas, including Relief Sun. The brand highlights rice for its moisturising qualities. It fits naturally into routines where hydration and a fresh-looking complexion are priorities.
Niacinamide
Niacinamide is another important ingredient within the range. It is widely used in skincare for supporting the skin barrier, helping improve the appearance of uneven tone and balancing the look of excess oil.
Propolis
Propolis is particularly prominent in the Glow Serum. The ingredient is used for its soothing and nourishing properties, making it a useful complement to a formula designed around glow and skin comfort.
Retinal
Retinal is used in the brand’s Revive Eye Serum. As a vitamin A derivative, it is a more active ingredient than basic humectants or moisturising agents. That means introducing retinal gradually is generally more sensible than immediately applying it every day.
Is Beauty of Joseon Good for Your Skin?
So, is Beauty of Joseon good? For many people, it can be a strong choice, particularly if you prefer lightweight Korean skincare focused on hydration, glow and comfortable daily use.
The range also gives you flexibility. You can choose just a cleanser, moisturiser and sunscreen, or build a more detailed routine with essences, serums and targeted products.
However, the quality of a skincare brand does not guarantee that every product will work for every person. For example, someone with a very simple routine may not need several serums, while someone with sensitive skin may need to introduce active ingredients more cautiously.
How to Build a Beauty of Joseon Routine
A simple routine is often the best starting point. In the morning, you could cleanse if necessary, apply a hydrating product or serum, moisturise if required and finish with sunscreen.
In the evening, cleansing should be followed by any targeted serum or treatment and then moisturiser. If you use an active product containing retinal or exfoliating ingredients, introduce it slowly rather than adding several new actives at the same time.
You also do not need to buy a complete beauty of joseon skincare set simply because the products are designed to work within the same overall range. Individual products can be selected according to your skin’s actual needs.
Beauty of Joseon Before and After: What Results Can You Expect?
Searches for Beauty of Joseon before and after photos can make skincare results look immediate, but real skin changes usually take time. Hydration can make skin look smoother and more comfortable relatively quickly, while concerns such as uneven tone, texture and fine lines require more consistent care.
Results will also depend on the rest of your routine. Daily sunscreen use, gentle cleansing, adequate moisturising and avoiding unnecessary irritation can all influence how your skin looks over time.
It is therefore better to judge a product based on whether it helps your specific concern rather than expecting dramatic overnight changes from a single formula.
Are Beauty of Joseon Products Suitable for Everyone?
Not necessarily. Although many products are designed with comfortable, lightweight textures, individual reactions can vary.
If you have sensitive skin, introduce new products one at a time. This makes it easier to identify which product is responsible if irritation occurs. Products containing active ingredients such as retinal or exfoliating acids deserve particular care.
It is also worth checking the ingredient list before purchasing if you have a known allergy or ingredient sensitivity. The brand itself notes that not all of its products are vegan; for example, Dynasty Cream contains honey, while its Glow Serum contains propolis.
Beauty of Joseon UK: Where Should You Buy?
If you are shopping for Beauty of Joseon in the UK, authenticity is an important consideration. The brand advises customers to purchase through its official store or authorised retailers because it cannot guarantee authenticity for products bought through unauthorised sellers.
This is especially important with popular skincare products because unusually low prices can sometimes make it difficult to establish where a product originated. Checking the retailer and product information before buying is a sensible step.
Final Beauty of Joseon Review: Is It Worth Trying?
Overall, Beauty of Joseon offers a versatile collection for people who enjoy Korean-inspired skincare with a focus on hydration, glow, skin comfort and targeted ingredients. Its best-known products cover several different needs, from daily SPF protection to moisturising, brightening and targeted eye care.
For a first purchase, you do not need to buy everything at once. A practical starting point could be a gentle cleanser, a suitable moisturiser and a reliable sunscreen. From there, you can add a serum or targeted treatment based on what your skin actually needs.
Relief Sun stands out for everyday sun protection, Glow Serum is interesting for glow and texture, Dynasty Cream suits those looking for a richer moisturiser, and Revive Eye Serum provides a more targeted option around the eyes. The best choice ultimately depends on your skin type, concerns and tolerance for active ingredients.
For more detailed comparisons, explore our upcoming guides on Beauty of Joseon toners, Beauty of Joseon eye cream and Beauty of Joseon sunscreen to build a more targeted routine.

